![]() ![]() However, it would have less of an impact on the quality of WWE programming. Releasing NXT talents wouldn’t help WWE as much financially because those stars aren’t making main roster money. The NXT roster currently boasts roughly 70 performers on NXT’s TV program, and that doesn’t include those who are training in NXT but have yet to make it to TV. In fact, in late 2021 it was reported that WWE would be looking to release NXT stars roughly every six months or so, in particular those who were not progressing quickly. It’s also a place that many WWE talents never leave. The current version of NXT is much more of a WWE development territory than a third brand, serving as a place for rising stars and former athletes to hone their craft prior to being promoted to Raw or SmackDown. What’s more likely than WWE making significant changes to its main roster shows is an evaluation of how talents are progressing in NXT. Raw and SmackDown, especially with a jam-packed live event schedule and a number of part-time stars, needs to have a large and deep roster that can work house shows and TV tapings without things getting stale. WWE would have a difficult time creating more compelling content for a third hour of SmackDown or any additional in-ring show with its current roster, much less with a smaller one. In addition, Khan recently said at MoffettNathanson's Inaugural Technology, Media, and Telecom Conference (h/t Fightful) that WWE would like to have a televised show every day of the week: “Ideally for us, we would go every day of the week, as long as there is a unique product we can put on the air and resonate.”Įven with WWE’s roster boasting well over 100 performers on Raw and SmackDown alone, that isn’t as big as it sounds. Why? Well, WWE CEO Nick Khan recently mentioned that SmackDown could potentially expand to three hours. Now, however, feels like the wrong time for WWE to axe any of its stars on Raw or SmackDown. WWE’s cost-cutting measures, coupled with massive TV rights fees, ultimately helped the company generate a record $1.3 billion in revenue in 2022.
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